A Yorkshire Saas firm is celebrating rapid international growth with the appointment of Swedish business expert Eric Harstedt.
The firm, which developed the popular video networking platform Meeow, has just hit 1000 global subscribers for the first time since moving from its beta platform in April 2021.
As they continue to expand across the globe, the firm set out to build its management team and as a result, appointed Eric as operations lead.
His appointment not only strengthens the existing senior leadership team but also resembles the global presence Meeow is quickly achieving.
CEO Chris Rabbitt said: “Eric is a great addition to the Meeow management team. His enthusiasm and expertise are exactly what we need to take our business to the next stage of development.
“It’s been a whirlwind year of growth for Meeow, and I’m sure that with Eric’s expertise and our plans for expansion, the next 12 months will be even more impressive. Having cut his career teeth in SaaS start-ups, he really is a fantastic appointment for Meeow.”
Formerly Head of Strategic Initiatives at Sweden-based Adfenix, a world-leading marketing automation technology company, Eric brings with him a wide range of experience in strategy, operations growth, and finance.
His new strategic role at Meeow will see him oversee the customer success and growth elements of the company, building on the business’s success prior to its next round of funding.
Eric commented: “I’ve spent my entire career at high growth SaaS companies, solving problems across all types of business areas.
“Scaling, growth and operational development are my passions, and I can’t wait to get started on the next phase of Meeow’s development.”
Born amid the pandemic, Meeow is an innovative flexible online networking platform that brings four people together for intimate, personal business networking at any hour of the day.
Since founders Chris Rabbitt and Simon Glenn brought Meeow to market in May 2020, young people, solopreneurs and SME business people from all countries in the world have had access to a supportive networking community that helps them to grow their business, at an affordable price.
The firm is currently running a free trial as businesses begin to start rebuilding post-pandemic.
To benefit from a free 30-day trial, please visit www.meeow.co.