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It must be serious: Gin company advises customers to lay off G&Ts during heatwave

Alexis Wilson-Barrett by Alexis Wilson-Barrett
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It must be serious: Gin company advises customers to lay off G&Ts during heatwave
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A gin company is advising its customers to stop drinking G&Ts until the heatwave passes.

York Gin, who make a range of six award-winning gins, has put the advice on its website, advising customers to stay off the booze.

A director said: ‘We’re very happy for customers to keep buying our gins during the heatwave – ideally online at yorkgin.com from a darkened room with a fan on full blast and with their feet in a bucket of iced water.’

In the statement, the company said:  

‘We’re taking the unusual step for a gin company to advise you to lay off the G&Ts on Monday and Tuesday. With temperatures in York due to hit up to 39C, we’re advising you all to concentrate on keeping as cool as possible and hydrated.

‘Alcohol makes you sweat more, it makes you wee more – neither helps with hydration.

‘So our advice is: take a couple of days off the booze – and enjoy a double on Wednesday when it’s all over and it’s raining!’

One of York Gin’s founding directors, Emma Godivala, said: ‘These temperatures are just crazy – and we think the best thing people can do is to concentrate on staying as cool as possible, and avoiding dehydration.

‘We’re looking after our distillery and shop staff with extra air conditioners. We won’t be distilling any gin on Monday and Tuesday as it involves heating our copper still. And we’ll keep a watching brief on whether we need to take any other measures.’

The company offer tiny tasters of gin in their two shops in York. Customers will still be able to try the gins, but staff will be repeating the company’s advice. The York Gin shops also stock a non-alcoholic ‘gin’ by Yorkshire company Bax Botanicals.

Emma added: ‘We’re very happy for customers to keep buying our gins during the heatwave – ideally online at yorkgin.com from a darkened room with a fan on full blast and with their feet in a bucket of iced water.

‘We’re also very keen for them to raise a G&T toast when it’s all over. We think by then we’ll all need a double.’

The company have been posting advice to their followers on the York Gin Dogs Instagram account on how to keep dogs cool. York Gin has several distillery dogs, including Inigo the cavapoo, pictured.

The heatwave is expected to end abruptly on Wednesday with temperatures back to more seasonable 21C.

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Alexis Wilson-Barrett

Alexis Wilson-Barrett

Alexis Wilson-Barrett is an Editor and Co-Founder of The Yorkshire Press. Based in the historic market town of Skipton in North Yorkshire, she's passionate about promoting local businesses. When she isn't sharing news from Yorkshire independents, she's interviewing inspirational entrepreneurs from across the region, getting the lowdown on new hospitality venues or sampling culinary delights at award-winning foodie hotspots.

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