Women’s fashion brand Vanilla is the latest name set to join the line-up at White Rose Shopping Centre, with a brand-new store opening this May.
The store will bring together Vanilla’s Pink Vanilla and Blue Vanilla collections, offering a wide range of clothing, footwear, and accessories for shoppers of all ages. Located on the ground floor in part of the former M&S unit, opposite Primark, the 5,002 sq ft space will be the brand’s first store in Leeds.
The opening will also create up to 15 new retail jobs, with recruitment already underway.
Ashleigh Kellett, Deputy Centre Director at White Rose, said: “We know our guests love a variety of high-quality, affordable fashion options here at White Rose, so we’re excited to announce the upcoming opening of Vanilla. With its Blue Vanilla and Pink Vanilla labels offering everything from casual wear to occasion outfits, our visitors are sure to love browsing the options available in Vanilla’s new store.”
Vanilla has been expanding steadily since opening its first standalone store in 2021. Michelle Burns, Head of Retail Stores at Vanilla, said: “We have been waiting for the right location at White Rose Shopping Centre. As the brand continues to grow from strength to strength, this is the perfect location for Vanilla, and our first store in Leeds. We are sure White Rose visitors will love our approach to fashion and trend-led collections.”
For more information on White Rose Shopping Centre and its upcoming events, visit white-rose.co.uk.
