A new festive attraction is arriving in Bradford this Christmas as the Bradford BID Wheel takes its place in Centenary Square from 18th November to 21st December.
The 22-metre-tall wheel offers visitors panoramic views across the city, adding to the city centre’s seasonal celebrations. Alongside the ride, there will be a Bratwurst stand and a Churro stall, creating a hub of festive activity.
Tickets cost £3 per person, with children under three riding for free. No booking is required.
Leanne Holmes, Bradford BID Project Manager, said: “The BID Wheel is all about bringing festive cheer and family fun to the city centre. We want to create memorable experiences that encourage people to visit Bradford, enjoy our shops, restaurants and attractions, and support our local businesses during the festive season.”
The wheel is part of Bradford BID’s ongoing initiatives to enhance the city centre experience, attract visitors, and support local traders. It will operate daily in Centenary Square from 18 November to 21 December, Monday to Friday 12pm-7pm and Saturday to Sunday 11am-6pm.

