The historic Halls of Ripon has officially entered a new era with the formal opening of Sustain, a health and wellbeing hub founded by local entrepreneur Charlotte Baldwin. The launch was marked by a ribbon-cutting ceremony led by the Mayor, signalling a significant addition to the city’s evolving independent retail scene.
Sustain occupies one of Ripon’s most recognisable retail spaces and aims to move beyond the traditional health food shop model. The hub focuses on providing practical support for various life stages, including dedicated resources and nutritional guidance for those going through menopause, as well as additive-free snacks for families.

During the renovations of the historic site, a medieval well was uncovered, which has been preserved as a central feature of the shop’s identity. The venue also features a café and an Enomatic wine machine, allowing customers to sample organic wines in a social setting.

Charlotte said, “I wanted to create the kind of place I always felt should exist. Somewhere that doesn’t just sell products, but actually helps people – whether that’s understanding what to eat, finding support, or simply feeling more like themselves again. I want people to feel energised, joyful and well, whatever stage of life they’re in.”

Councillor Brodigan said: “It’s fantastic to see a business like Sustain opening in such an important location for the city. It brings something fresh and positive to the high street, and it’s exactly the kind of independent venture that helps our community to thrive.”
Sustain plans to expand its community impact through upcoming supper clubs, educational events, and collaborations with local health practitioners, positioning itself as a cornerstone for wellbeing in Ripon.

