Yorkshire businesses are playing a key role in helping supermarket giant Aldi smash its target for spending with British suppliers, and they’ve done it a whole year early.
Back in 2020, Aldi made a bold promise to boost its spending with UK suppliers by an extra £3.5 billion annually by the end of 2025. Fast forward to 2024, and the retailer has already exceeded that figure, pouring over £14 billion into British businesses this year alone.
At the heart of this achievement are companies like JZ Flowers, a long-standing Aldi partner based in Newport near Hull. The family-run business has been supplying the supermarket with seasonal British bouquets since 1990 and is set to mark 35 years of working with Aldi in 2025 – a relationship that has blossomed over decades.
Aldi’s dedication to sourcing home-grown produce and products is nothing new, but this milestone underlines the strength of its commitment to supporting local industry. Whether it’s British-grown apples, Yorkshire Wagyu beef or locally made crisps and cocktails, Aldi has made it clear that backing British is central to its values.
Giles Hurley, Chief Executive Officer of Aldi UK, said the early achievement of this goal was a proud moment for the company and its network of suppliers.
“British suppliers have always been at the heart of our business. From homegrown apples to Wagyu beef, and from crisps to cocktails – our range is full of incredible British products sourced from our amazing suppliers right here in the UK,” he said.
“We remain committed to buying British wherever we can and surpassing our annual spending target ahead of schedule is a testament to that. By working closely with British businesses, we continue to champion local suppliers and support the UK economy.”
The company’s close partnership with Yorkshire-based JZ Flowers is a prime example of that approach. Their vibrant bouquets have become a regular feature in Aldi stores across the country, with the business growing steadily alongside the retailer’s expansion.
Giles Hurley added, “Hitting this milestone early is a proud moment for us and for the thousands of British suppliers we work with. Their hard work and dedication are what helps us deliver great quality and value to our customers every day.
“As we look ahead, our British suppliers can know that we’ll continue to stand alongside them – just as we have for the past 35 years.”
Aldi’s ongoing success in the UK has been fuelled in large part by its commitment to quality, value, and local sourcing. With more than 1,000 stores across the country and a growing network of British suppliers, the retailer is proving that supporting local business can go hand-in-hand with delivering affordable prices for customers.
For Yorkshire businesses like JZ Flowers, that means a steady partnership built on trust and shared values, and the chance to bring the best of British to homes all over the UK.
