With World Kebab Day fast approaching on Friday 10th July, kebab leaders German Doner Kebab (GDK) are turning this national day into a week-long celebration.
The chain has announced it will be running ‘World Kebab Week’ from 6th to 12th July, offering 50% off mains throughout the event.
The move comes as new data out today from a survey of 2,000 Brits uncovered that London led the way as the nation’s number one kebab city. The capital was closely followed by Manchester and Birmingham, with Glasgow and Liverpool completing the top five.
The research also shone a light on Gen Z’s infinite love for the doner kebab. With more than half of Gen Z admitting they’re tired of having the same old lunches, the data revealed that more than 2 in 5 (21%) said they would eat a doner most often for lunch, compared to over 20% who would eat a supermarket meal deal.
Whether for lunch or later in the day, almost 50% of Gen Z (47%) said they enjoy eating a kebab sober.
Challenging the perception of the kebab as just a late-night post-pub guilty pleasure, almost 2 in 5 of Gen Z (39%) believed the kebab has had a glow-up in recent years, with 1 in 3 saying they would go on a kebab date with someone.
Yesterday, GDK opened the GDK Phone Box in Camden Market, where Londoners came down to confess their kebab secrets. Passers-by were asked face-to-face dilemmas, including: would you trust someone who eats a kebab with a knife and fork? What’s the biggest kebab red flag? What sauce should be banned forever? Confessors at the pop-up were rewarded with a free GDK OG kebab and merch.
World Kebab Week runs from 6th – 12th July with 50% off mains throughout.
